Byrdie Beauty Lab - Virtual Event in | The Vendry

Byrdie Beauty Lab

September 2020
Virtual Event
5,000 - 20,000 Attendees
From Stoelt Productions Experiential & Digital
Originally planned to be an IRL (In Real Life) event as a Pop-Up on Melrose Blvd, the Byride Beauty Lab was going to be a multi-day event featuring brand activations and panel discussions and masterclasses. Due to the ongoing pandemic, the brand elected to pivot to a virtual event with 8 hours of curated content, including editorial and sponsored segments centered around beauty, self-care, and we
Event Team