L*Space Active Launch

July 2019
Product Launch
Miami Beach, FL
25 - 50 Attendees
From Bollare
In efforts to celebrate L*SPACE’s newest active launch, we hosted a sweat-to-sand fitness class and brunch for influencers to experience the newest product release. The event kicked off on the sandy shores behind The Confidante Hotel with a fitness class led by L*SPACE fan girl and fit-fluencer, Katie Dunlop. Prior to the event, guests were pre-seeded sets from the collection and arrived photo and workout ready. Complimenting the bright and colorful collection, our beach photo moment featured an architectural frame covered in tropical plants and flowers. Upon arriving to their workout station, each guest received a yoga mat, LoveSweatFitness resistance bands, branded L*SPACE sweat towel and SunnyLife’s “Burn Baby Burn” active kit. Following the booty-kicking workout, our beach babes made a run for the ocean to cool off from their workout - truly solidifying the swear-to-sand versatility of the collection! For brunch, guests were greeted at the poolside bungalows with fresh sips and brunchy bites to refuel post-workout. The brunch featured a green wall embellished with florals matching the collection colors, offering guests another Instagram-worthy moment. Inside the bungalows, guests could view the collection, get their towels custom embroidered and freshen up with our on-site hair stylist.
Event Team
Agencies & Vendors