AppBash is an annual after-party hosted by Salesforce during Dreamforce. Each year they takeover a venue and fully transform the space to fit Dreamforce’s conference theme and overall brand aesthetics. The event hosts up to 2,000 conference badge holders for a celebratory evening with cocktails, bites, and live DJs.
Glow was tasked with transforming a San Francisco nightclub into “Camp Appyness”,
