Origins 72-Hour Challenge Activation

September 2019
Experiential Activation
New York, NY
From B Floral: Event Design & Production
Our team worked with Fake Love to kick off Origins' 72-hour Challenge. We assisted in creating a greenery-fill activation to celebrate Origins' energizing, 72-hour GinZing Oil-Free Gel Moisturizer. A tropical leaf backdrop with a branded neon sign became the focal point of the event held in New York City's Herald Square. A series of product displays also featured greenery throughout by including multiple greenery "bombs".
Event Team
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