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BRAHAUS
August 2018
Collaborators
Experiential Activation
Toronto, Canada
200 - 500 Attendees
Overview
From Wild North Flowers
The BRAHAUS is a pop-up space where women can get properly fitted for a sports bra. Beyond finding the perfect sports bra with a professional fitter, attendees enjoyed vegan and gluten-free treats, a ponytail bar, essential oils, and an embroidery customization station for their newly fitted bra. The pop-up stayed activated for an entire week inviting the press and VIP access to the public.
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Event Team
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