SHiFT Midtown

SHiFT is Midtown Manhattan's premier immersive event space. As industry pioneers, we blend tradition with innovation to curate timeless experiences. With state-of-the-art technology and creative design, we bring immersive 360-degree experiences to life, ensuring every moment—whether it's a product launch, retail pop-up, corporate event, or celebration—is unforgettable. Spanning 5,700 square feet across 3 dynamic floors, equipped with concert-worthy lighting, cinema-like surround sound, a full rigging system, back of house space and an impressive street-facing video wall, SHiFT is ready to host any event. We redefine event planning, offering a seamless journey from start to finish. Our team specializes in tailoring bespoke solutions, from personalized branding moments to custom content creation. Whether you prefer a clean white box or a completed piece of art, we challenge you to elevate your event beyond imagination at SHiFT.