#AllYouNeed Tiffany & Co.

September 2017
Product Launch
New York, NY
 
Overview
From ATD Audio Visual
To kick off New York Fashion Week in September 2017, Tiffany & Co. launched it’s new fragrance #AllYouNeed at Highline Stage. In the Tiffany-blue setting, VIP and celeb attendees got a first look at the bottle and taste of the floral fragrance with notes of iris that capture Tiffany & Co.‘s spirit of love and beauty. Following cocktails and appetizers, the crowd was treated to a special performance by St. Vincent, including a cover of “All You Need is Love.” The high-end production, which was planned and executed by ATD Audio Visual in collaboration with Tiffany’s marketing agency, included LED Walls, all lighting, sound, DJ gear.
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