Curaleaf Art Basel

Curaleaf: Being fruit forward at Art Basel Miami! Curaleaf hired RMNG to create a walk-up, pop-up terpene bar right in the middle of the world famous Art Basel art market in Miami, Florida. This successful and great-smelling event was a smash hit during the more bearable winter heat. Our custom designed white bar was lit up with neon signs letting visitors know that this area was set up for good vibes and good smells only. Visitors received giveaway bags as well as one-on-one conversations with Curaleaf ambassadors about the benefits and differences of terpene profiles—the aromas, flavors, and colors associated with cannabis. This immersive, fun, and funky activation brought a branded booth experience that showcased Curaleaf's impressive portfolio at one of the artsiest, most diverse events in Miami.