Lysol World's Stinkiest Sock - Experiential Activation in Boston, MA | The Vendry

Lysol World's Stinkiest Sock

September 2022
Experiential Activation
Boston, MA
20,000+ Attendees
From Evolve Concepts
Momentum called on Evolve to engineer, build & produce a pop-up mobile experience for their client, Lysol. We brought Momentum's pop-up laundromat experience to life in our 53' single stage trailer. Evolve's custom engineered mechanical washing machines provided guests the opportunity to reveal the world's stinkiest sock and then conceal it by putting Lysol's superior product in the spotlight.
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