YSL Beauty: The House of NU - Product Launch in New York, NY | The Vendry

YSL Beauty: The House of NU

September 2021
Product Launch
New York, NY
200 - 500 Attendees
From Industria Creative
This consumer-centric (IRL!) experiential activation not only kicked off NYFW 2021 but launched YSL Beauty's NU line celebrating perfect imperfections. The YSL Beauty House of NU was much more than a pop up. By appointment only (which sold out in a matter of hours online), with a few walk ups thrown in, consumers/NYFW fans could get made up by YSL makeup artists and have the rare opportunity to b
Cooper Square
New York, NY
Event Team
Agencies & Vendors