Empire and Partners Salute Our Heroes

May 2020
Experiential Activation
New York, NY
200 - 500 Attendees
 
Overview
From Empire Entertainment
Empire, alongside their trusted partners and vendors, created a mobile Illuminate Our Heroes experience at the doorstep of hospitals in Manhattan, Brooklyn, Queens, the Bronx, Yonkers, New Jersey and Long Island to recognize the many individuals serving at the frontlines of the COVID-19 response effort. Beginning May 11, in honor of National Hospital Week, the tour was a means to deliver frontline workers a much-needed boost and a message of support from New York’s live events, entertainment and production community. The interactive 15 minute multimedia show thanked frontline workers for their dedication and sacrifice during this crisis, playing all-time favorites like, “Here Comes the Sun", and “New York, New York". Upon special request, Empire arranged an intimate performance by America’s Got Talent Golden Buzzer & The Apollo Theater’s Grand Prize Winner Christian Guardino, who delighted essential workers at Mather and Stony Brook University Hospitals with his renditions of “Rise Up” by Andra Day, “New York State of Mind” by Billy Joel, and “Don’t Stop Believing” by Journey. Stops included Medical Centers in New Jersey, Manhattan, The Bronx, Brooklyn, Queens, Yonkers and Long Island. We couldn’t have been more moved by the spirit of our heroes throughout this experience. Thank you to everyone involved in making this possible, including a special thanks to our partners: AVS Production Group, 4Wall Entertainment, Aggreko, Boum Creative, AV Trucking, and BNW Rigging.
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