BMW IconicSounds Electric - Product Launch in Munich, Germany | The Vendry

BMW IconicSounds Electric

May 2019
Product Launch
Munich, Germany
 
Overview
From Mirrored Media
As electric vehicles continue to make up a larger share of the automotive marketplace, auto brands, governments, and consumers have identified one aspect noticeably absent from these vehicles — sound. To reinvigorate the experience between driver and electric vehicle, BMW created the revolutionary BMW IconicSounds Electric initiative; a visionary sound offer created to underline the emotional as
Event Team
Agencies & Vendors
  • Experiential Agency
    Mirrored Media
    Santa Monica, CA
  • Photography
    The Elyse Photography
    Munich, Germany
  • Planning & Production
    Remote Control Productions
    Munich, Germany
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