Tiger Beer x Kenzo x WWF Collaboration

Overview

From Amplified Marketing

In partnership with Tiger Beer, Kenzo and World Wildlife Fund (WWF) Tiger Beer created the #RareStripes clothing collaboration. Amplified produced the US launch event at celebrity hangout, Peachy's (speakeasy in Chinese Tuxedo). Proceeds from the clothing sales globally supported the WWF's efforts to save wild tigers. While Peachy's set the stage for an intimate, subterranean launch, the Amplified