Dos Equis x College Football Playoffs - Sporting Event in New Orleans, LA | The Vendry

Dos Equis x College Football Playoffs

January 2020
Sporting Event
New Orleans, LA
5,000 - 20,000 Attendees
From Amplified Marketing
To celebrate Dos Equis's official sponsorship of the College Football Championship game in New Orleans Amplified designed the ultimate tailgate experience for fans. Inspired by the brand's College Football, Football College digital platform the tailgate became the must attend destination in the Fan Zone. The 40x40 activation included a quarterback drills, truck bed photo engagement, beer hall and
Jax Brewery
New Orleans, LA
Event Team
Agencies & Vendors