Overview
From Day 1 Collective
With a prime CES booth placement in the center of the Sands Expo, Indiegogo required a stunning first impression for anyone walking by and a booth that would hold the attention of those choosing to enter. Day 1 Collective was hired to design such a booth, and to build and install it at CES 2019. Working closely with Extraordinary Events’ producers, we designed a booth that showcased Indiegogo as well as its strategic partners, Arrow and Ingram Micro - following the brand guidelines of all three companies in one cohesive design. Dedicated displays were placed throughout the booth for each of the key technologies funded by these platforms, and company-specific meeting areas were provided to put each brand in touch with new customers. To bring it all together, we designed and built out the “Tree of Millions” at the front of the display, a 12′ tall, 18′ wide custom welded, LED-controlled tree with each leaf highlighting Indiegogo-backed campaigns that had raised over $1M in funding.