La Mer Arrive Hydrated

Industria Creative partnered with LA MER’s Travel Retail Worldwide team to create a multi-day Influencer destination experience, creating content to be shared among multiple Social channels, over the course of several months. The Four Seasons on Oahu, HI provided the perfect setting for a welcome brunch, filled with LA MER moments, followed by a masterclass by LA MER Brand Ambassador, Patrick Ta. A highlight was a private surf lesson with Kelia Moniz, Women’s World Longboard champion and Hawaii-native. Cocktail parties, dinners, live podcasts, and other content creation events were also executed. By design, the LA MER brand was incorporated into décor, styling, and each moment throughout the Influencer experience.